Tran News Digest

Here’s an overview of how article marketing works, and how the right implementation can get you the best results.

How do you start doing article marketing?
The first thing to do is to choose a product niche or industry that you feel you are an expert in. Then write articles about topics under this niche. Conclude each article with a “resource box” that tells readers important things about you, what you can offer, and a link to your website.

Where do I publish my articles?
You have to submit your articles to free online directories such as EzineArticles.com or GoArticles.com. There are more article directories online. You only need to search for them to find some good ones.

Are there restrictions imposed by these online directories?
One of the main conditions that publishers impose is that you allow your articles to be republished by other people, provided they don’t alter it and your name and resource box are likewise published.

This is actually a good thing, because it will help build traffic to your website.

What do keywords have to do with article marketing?
Using keywords in your articles increases the chances of your article showing up in the search results when people type in the keyword as their search terms. This, in turn, helps build a good search engine ranking for you.

Can I go all out in the use of keywords?
Don’t overdo keyword targeting. There is a limit to using keywords in your articles, and exceeding this limit can cause publishers and search engines to mark your articles as spam and not show them in any search result.